Senior Marketing Manager
We are seeking a Marketing Manager who is versed and experienced in the fast-paced online space, has a strong background in analytics and applied knowledge of display campaign management and media buying. They should also have exposure to other forms of marketing such as managing affiliate partnerships and paid social media campaigns. The Marketing Manager will be involved with all aspects of online marketing including: strategy and execution of online marketing campaigns, partnership management, data analysis, creative/landing page development and testing, as well as project administration.
- Must have hands-on experience with various ad networks, DSPs, and real-time bidding best practices.
- Drive strategy and identify new opportunities for growth of the display marketing channel
- Ability to define and build new business processes that improve efficiency and effectiveness
- Collaborate with design team to develop creative concepts and campaign assets
- Analyze campaign data, identify actionable opportunities, and measure and report on performance
- Manage partner/publisher relationships and work with internal Product, Business Development, Reporting, and Analytics team
Qualifications
- 5+ years’ experience and proven track record in online marketing
- Solid understanding and practice of direct response techniques
- Experience working with large data sets and complex analysis
- Advanced Excel and analytical skills required
- An excellent multi-tasker, communicator, and extremely detail oriented
- Able to thrive in an entrepreneurial environment characterized by growth and change
- Self-starter, ambitious, creative, team player
- 2 years of marketing experience for mobile apps
- Strong communication skills
- Strong industry knowledge and background
Additional Information
Perks include offers fully paid benefits and all benefits of working with a technology-based company that embraces the entrepreneurial spirit
- Company-paid Medical/Dental/Vision
- Tuition reimbursement
- Paid Time Off
- Gym Membership
- Onsite amenities include unlimited snacks/drinks, catered lunches, yoga classes, and of course, the ability to bring your dog to work!
- Start-up feel but a team of 200+ employees, backed by Goldman Sachs.