Social Media Manager
Who We Are: At Huda Beauty, our Vision is to lead in creating a democratized beauty industry where power is given back to people to define, create, and enjoy beauty for themselves! Launched by award-winning beauty powerhouse Huda Kattan in 2013, Huda Beauty is one of the world’s fastest growing beauty brands. As a company, we are fueled by purpose which allows us to approach things differently so that we can create products, content, and a community like no other. A lot has changed since our launch in 2013, but something that will forever remain at the core of Huda Beauty is our focus on business excellence and our unwavering passion for kindness!
Summary: We are looking for a dynamic and creative Social Media Manager to lead and nurture relationships across our social media platforms. This role is crucial in developing and executing content strategies that drive engagement, amplify brand storytelling, and cultivate meaningful connections with our audience. You will work closely with influencers, content creators, and brand advocates to ensure our beauty community remains at the forefront of digital conversations.
Essential Duties and Responsibilities:
- Develop and execute innovative social content strategies that align with brand values, founder storytelling, and marketing objectives across branded and founder accounts.
- Actively engage with our audience across social media platforms, responding to comments, messages, and user-generated content while helping foster a strong and positive community.
- Influencer & Creator Relations: Build and maintain strong relationships with influencers, brand ambassadors, and content creators to amplify brand awareness and support key brand and product moments across branded and founder accounts.
- Monitor brand mentions, trends, and customer sentiment to optimize content and engagement strategies, while identifying cultural moments where branded and founder accounts can authentically participate.
- Collaborate with cross-functional teams to drive brand campaigns, product launches, and seasonal initiatives across social platforms.
- Use reports and insights provided by the RGA team to guide social media performance, and optimize strategies based on data-driven decisions.
- Stay ahead of social media trends, platform updates, and industry best practices to keep branded and founder accounts innovative and competitive.
- Own and manage the social content calendar across branded and founder accounts, ensuring consistent storytelling and alignment with key brand and founder moments.
- Drive audience growth and discoverability across platforms by developing scalable content formats, series, and social-first storytelling for branded and founder accounts.
Requirements
- 4+ years of experience in social media management, influencer marketing, or content strategy (preferably within the beauty industry).
- Deep understanding of social media platforms (Instagram, TikTok, YouTube, Pinterest, etc.) and their best practices.
- Strong network and experience working with influencers, creators, and digital communities.
- Exceptional communication skills with a keen ability to craft engaging and on-brand messaging.
- Proficiency in social media analytics tools and performance tracking.
- Creative mindset with a passion for beauty, trends, and storytelling.
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Strong organizational and project management skills.
Benefits
- Premium Medical/Dental/Vision coverage for employee plus dependents
- Monthly coaching sessions with our in-house Success Coach
- Employee discounts on all Huda Beauty products
- Quarterly product gifting
Huda Beauty is committed to building diverse and inclusive teams and upholding an equal employment workplace that is free from discrimination. We hire stellar individuals regardless of their race, color, ancestry, religion, gender identity, national origin, sexual orientation, age, marital status, medical conditions, disability, or veteran status. If you need reasonable accommodations at any point in the application or interview process, please let us know.