Sr. Director, Growth Acquisition
About Tekmetric
Tekmetric is the all-in-one, cloud-based platform helping auto repair shops run smarter, grow faster, and serve customers better.
Built by a shop owner and shaped by the needs of the industry, Tekmetric brings together innovation, real-world experience, and a thriving community to help shops thrive - not just survive. From running a shop, to securing payments to engaging customers, our platform simplifies operations so shop owners can focus on what really matters: delivering exceptional service, earning trust, and growing sustainably.
Officially founded in Houston in 2017, Tekmetric has grown from a single shop’s vision to the industry’s leading solution - all by staying true to our values of transparency, integrity, innovation, and a service-first mindset.
But we’re not just building software. We’re building a movement. We’re empowering repair shops to rise above the daily grind, create meaningful connections with their customers, and lead the industry forward - one interaction at a time.
Come build with us. Join the journey. Shape the future of auto repair.
Working the Tekmetric Way
At Tekmetric, we’re building a culture where winning matters - not for ego, but because when our customers win, we win together.
We move fast, stay curious, and take full ownership of our results — no excuses, no finger-pointing. If you thrive in ambiguity, take initiative, and view honest feedback as fuel for growth, you’ll feel right at home here.
We’re direct but respectful, ambitious yet grounded, and collaborative at every level. Everyone leads through impact and is encouraged to speak up, share ideas, and challenge assumptions (even your manager’s). This is a place for builders, not bystanders.
Success here takes focus, follow-through, and a willingness to roll up your sleeves — but if you’re driven by meaningful work and real results, it’s deeply rewarding. You’ll join a team that cares about the work, supports one another, and takes smart risks to achieve bold goals. Be yourself, stay mission-focused, and you’ll thrive. If that energizes you, we can’t wait to meet you.
At Tekmetric, great work happens anywhere, but great teams are built through intentional connection. We offer hybrid and remote work models based on your proximity to our office hubs. Because we value in-person collaboration, travel is an expected part of every role. We come together several times a year for team and company-wide offsites to align on goals and strengthen relationships. Attendance at these events is expected and fully supported.
What You’ll Do
Tekmetric is the industry's leading platform for auto repair shops and we're growing fast. We're building a world-class acquisition engine to match, and we need a Senior Director, Growth Acquisition to own it.
This is the person who sets the strategic direction for how we grow digitally — across paid media, organic search, AI-driven visibility, and our website as a primary revenue driver. You'll hold full accountability for pipeline outcomes, build the systems that make growth repeatable, and develop the team that sustains it.
If you think in systems, live in the data, and are ready to own the number, this one's for you.
Run High-Performance Paid Media
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Own paid search + paid social strategy, execution, optimization, and reporting.
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Manage our performance marketing agency to ensure top-tier productivity and ROI.
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Oversee multi-million-dollar budgets with precision, balancing volume, quality, and efficiency.
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Run continuous experimentation across targeting, bidding, creative, and landing experiences.
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Ensure paid media strategy is tightly integrated with acquisition, lifecycle, and expansion motions.
SEO & AI-Driven Search Visibility
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Scale organic growth across traditional search and emerging AI/LLM discovery channels.
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Build a durable, AI-accelerated content engine that captures high-intent demand.
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Execute across SEO fundamentals: technical health, content structure, on-page optimization, and search-friendly UX.
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Continuously evolve strategy based on how buyers search, discover, and evaluate — including in AI-native environments
Website & Conversion Performance
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Own Tekmetric.com as a revenue-driving product built for conversion, clarity, and discoverability.
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Improve visitor → lead → SQL conversion rates across all entry points.
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Build and optimize landing pages aligned to campaigns, segments, and the full customer journey.
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Establish a rigorous, always-on testing roadmap across pages, flows, and messaging.
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Partner with Brand, Product Marketing, and Product to ensure unified messaging and positioning across the site.
AI-Enabled Growth Operations
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Leverage AI tools to accelerate content creation, testing velocity, and optimization at scale.
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Build systems that enable rapid iteration without adding headcount.
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Identify opportunities where AI can replace manual work and increase output quality and speed.
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Foster a team culture of experimentation, AI adoption, and operational excellence.
Analytics, Forecasting & Funnel Visibility
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Build dashboards and forecasting models to predict volume, quality, and cost efficiency.
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Partner with RevOps on attribution and funnel visibility.
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Monitor performance daily to spot trends early and make rapid, high-quality decisions.
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Translate performance data into strategic decisions across paid, organic, and web channels.
Team & Function Leadership
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Manage and develop a small, high-performing team across performance marketing and web.
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Set clear priorities, workflows, and growth paths as the acquisition engine scales.
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Operate as a senior peer and strategic partner to Demand Gen, Product, Sales, Finance and RevOps.
What You’ll Bring
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10-12+ years in growth, performance marketing, or digital acquisition roles in SaaS or high-growth tech — with meaningful time at the Director level or above.
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Proven track record of scaling inbound pipelines and managing multi-million-dollar paid media programs with direct pipeline accountability.
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Deep experience across SEO — technical, content, and on-page — and a sophisticated understanding of how AI is reshaping search behavior and discovery.
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Demonstrated ability to own a website as a revenue-driving product, not a marketing asset.
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Strong analytical and forecasting instincts: you build the model, own the number, and explain the delta.
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Experience building and developing a team — hiring, structuring, and elevating the people around you.
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Comfort operating at a senior level: peer relationships with Demand Gen, RevOps, Finance and Product; executive-facing communication; high-stakes decisions under uncertainty.
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Bonus: Experience with PLG or hybrid sales + inbound motions, familiarity with AEO strategies and LLM-driven discovery, Background in vertical SaaS or SMB markets.
Why You'll Love Working With Us
Health & Wellness That Have You Covered:
- Enjoy the flexibility of remote work
- Competitive base salaries that reflect your value.
- Generous Paid Time Off, because we know you do your best work when you're well-rested.
- Support for every stage of life—with paid maternity, parental bonding, and medical leave for you or your loved ones.
- Comprehensive health benefits, including Medical, Dental, Vision, and Prescription coverage. For employee only, we offer plans that cover 100% of premiums and we cover 50% of costs for families.
- Prioritizing your mental health: get free, confidential counseling through our partnership with BetterHelp.
Investing in Your Future (and Present):
- 401(k) Retirement Savings Plan with 100% employer match on contributions up to 6% - so your future self will thank you.
- Flexible Spending Accounts (FSA) and Health Savings Accounts (HSA) to make your money go further.
- Life and Accidental Death & Dismemberment (AD&D) Insurance for added peace of mind.
- Wellness on your terms: get up to $60/month toward fitness, mental health, or almost anything that helps you feel your best.
- After one year of employment, enjoy a $300 home office setup bonus to help make your space work for you.
- Keep growing with support for continuing education - we’re invested in your development.
Most importantly, we have a stellar team of coworkers, a really cool office, and lots of fun activities!
Tekmetric is an equal opportunity employer. We hire hard working individuals, regardless of gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status. We know that when our employees feel appreciated and included, they can be more creative, innovative and successful.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.