Designer, Brand Expression

ABOUT KATE FARMS

Kate Farms is a company with heart. Our company was founded on the belief that good nutrition leads to good health, and good health opens the door to endless possibilities. That’s why our mission is to make nutrition the cornerstone of healthcare so people can live their best lives. We are a medical food company that makes complete nutrition formulas for people who have a medical need for liquid nutrition.

Kate Farms works to be the place where a diverse mix of talented individuals want to come, stay, and do their best work. Ensuring a diverse and inclusive workplace where we learn from each other is at the core of Kate Farms’ values. We are an equal-opportunity employer and fully focused on equality; we believe deeply in diversity of race, gender, sexual orientation, religion, ethnicity, national origin, and all the other fascinating characteristics that make us different. We invite you to do the best work of your life with us at Kate Farms.

POSITION OVERVIEW

We’re looking for a Designer, Brand Expression who can bring the Kate Farms brand to life across every touchpoint—from digital to print, campaigns to conferences, social to sales. You are a multidisciplinary designer with strong craft, sharp taste, and a love for creating work that’s both beautiful and purposeful. In this role, you will sit at the center of our in-house brand and creative team, shaping how the world experiences Kate Farms.

WHAT YOU WILL DO

• Design across the full brand ecosystem-consumer and HCP audiences, owned & paid channels, campaigns & toolkits, social & digital content, sales & event materials.

• Translate creative direction into cohesive, elevated visual executions that build brand consistency and distinction.

• Collaborate closely with the Creative Producer and Brand team to deliver assets that are channel-appropriate and high-impact.

• Support the VP of Brand (and future Creative Director) in evolving the Kate Farms visual identity and ensuring design excellence across all brand touchpoints.

• Collaborate with external agencies, freelancers, and production partners, giving thoughtful direction and creative feedback that pushes work to its best expression.

• Create light motion assets and animations for social and digital channels.

• Maintain and grow our brand toolkit-templates, visual systems, and design standards that enable scale.

• Present your ideas clearly, articulating the “why” behind design decisions to both creative and non-creative partners.

• Supports diverse hiring and related initiatives to meet company goals.

WE ARE LOOKING FOR SOMEONE WHO

• Bachelor’s degree in Design, Marketing, or related field, or equivalent experience with a portfolio that demonstrates strong craft and brand storytelling.

• 4–7 years of design experience in-house or at an agency.

• Experience in CPG, wellness, or mission-driven brands preferred.

• Interest in nutrition and health, but brings a fresh, culturally aware sensibility that pushes our category forward.

• A design generalist with depth in craft: typography, layout, color, composition, and visual storytelling.

• Experience building toolkits and visual systems is a plus.

• Fluent in Adobe Creative Suite and Figma; comfortable creating light motion and animation (After Effects or similar).

• A design thinker and maker who thrives on collaboration and creativity.

• Curious, culturally aware, and drawn to mission-driven work.

• Strong sense of taste and visual intuition-you know when something looks right.

• Systems-minded: you bring organization, consistency, and clarity to creative chaos

• Comfortable moving from concept to execution, generating ideas, building campaign visuals, and collaborating on social and influencer creative.

• Strong commitment to company mission and values.

• Ability to work independently and collaboratively in a fast-paced, dynamic environment.

• Respectfully shares and accepts feedback willingly from all levels of the organization.

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by the employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

• Effectively handle lifting of various objects weighing up to 12 pounds.

• While performing the essential functions of the job, the employee will be required to bend, stoop, kneel, reach, and climb stairs.

• Possess the ability to sit at a computer for extended periods of time.

WORK ENVIRONMENT

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.

This position will work in a home/office environment, with occasional trips to the corporate office or other meeting locations for team meetings & photo shoots-twice per quarter.

Compensation for this role is in the form of base salary plus a variable component that together comprise the On-Target-Earnings (OTE).

The typical starting salary range for new hires in this role is listed below. This range represents the lowest to highest salary range we reasonably and in good faith believe we would pay for this role at the time of this posting. We may ultimately pay more or less than the posted range, and the range may be modified in the future. Please note that base pay offered may vary depending on factors including your geographic location, job-related knowledge, skills, and experience.

If hired, employee will be in an “at-will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. All job offers are contingent upon successful completion of background verification.

$75,600 - $92,100 USD

For full-time salaried or hourly workers, our total rewards package also include the option to enroll in a company-matched 401k plan, as well as participate in Company-sponsored medical, dental, vision, and basic life insurance plans for the employee and the employee’s eligible dependents. Employees will also receive a generous PTO benefit with a starting accrual of 15 days per year (prorated upon hire and increased by tenure), two weeks of paid “Refresh” leave, 80 hours of paid sick leave annually, and 11 paid holidays throughout the calendar year. Kate Farms offers a range of other benefits offered with an emphasis on employee well-being such as paid disability leave, paid parental / pregnancy leave, Flexible Spending Accounts (FSA), tuition reimbursement, an Employee Assistance Program, and more.

NOTE: This job description is not intended to be all-inclusive. Employee may perform other related duties as negotiated to meet the ongoing needs of the organization as directed by the management of the company.