Director of New Markets

We’re the Moonpig Group – home to Moonpig, Greetz, Red Letter Days and Buyagift – and we’re on a mission to make people feel loved, celebrated and remembered. Whether it’s a card that gets them laughing out loud or a gift that makes their day, we help people stay close, no matter the miles.

We’re proud to be leading the online gifting revolution, with brilliant products, clever tech and a whole lot of heart. Our platform makes it easy to create moments that matter – packed with personal touches and delivered with care.

We’re not just about selling cards or gifts – we’re here to spread joy, spark smiles and make every celebration feel extra special. And with values that guide how we work and support one another, we’ve built a place where people (and ideas) can truly thrive.

If you’re looking to make an impact, bring your spark and be part of something meaningful – we’d love to have you on the team. 🌙🐷

We’re looking for a Director of New Markets to own the P&L and growth strategy across three of Moonpig’s key international markets: the US, Ireland and Australia.

Based in London on a hybrid basis, you’ll report directly to the GM International (Executive Leadership Team) and run these regions like a scale-up within the Group. This is true end-to-end market ownership - setting the vision, driving performance, and leading a cross-functional team to deliver sustainable growth.

You’ll lead a dedicated squad of 15 across Marketing, CRM, Trading and Operations, while working in partnership with Product, Analytics and Finance to unlock the full power of the Moonpig platform.

This is a rare opportunity to shape the next phase of Moonpig’s international growth - with the backing of a FTSE 250 leader and a high degree of autonomy.

We believe in empowering our team to do their best work. Enjoy:

💰 Competitive Pay & Bonuses: Plus, generous pension plans & staff discounts.

💆🏽 Wellbeing First: Private healthcare (UK), mental health support & dog-friendly offices (London & NL).

🏖️ Flexible Working & Time Off: Generous holidays, hybrid working (1-3 days in office, depending on role/team) & up to 20 days of international working.

📈 Career Growth: Learning allowances, coaching & development programs.

Explore our full benefits package: here

We trust our colleagues to do what’s right and offer flexibility to support a balance between work and life. At the same time, face-to-face office time is an important and expected part of working at Moonpig Group. We believe regular in-person working supports collaboration, alignment, and effective decision-making. Candidates will have regular and ongoing time working from the office as part of their role, which will be discussed during the recruitment process.

At Moonpig Group, we’re all about creating a workplace where everyone feels they truly belong. We celebrate what makes each of us unique, whether that’s our background, how we work best, or what matters most to us.

From working parents who need flexible hours to neurodiverse colleagues with specific working styles, we’re here to support our people in ways that work for them. Because when you feel valued and included, you can thrive, and so can we.

We’re proud to have a number of employee-led groups driving this forward, including our LGBTQ+, Gender Balance, Neurodiversity and EMBRACE (Educating Myself for Better Racial Awareness and Cultural Enrichment) communities, plus our Group-wide EDI committee. These teams help make sure every voice is heard and every idea has a place.

We know that diversity fuels creativity, innovation and connection, and that’s why we’ll keep pushing for progress. Together, we’re building a culture where everyone feels safe, supported, and free to be their brilliant, authentic selves.

If you have a preferred name, please use it to apply and share your pronouns if you are comfortable to do so😊 - If you have any reasonable adjustment requests throughout the interview process please let us know on your application or speak to the Recruiter.