Head Of Growth - EdTech (French fluent)
Are you obsessed with turning insights into measurable growth?
What if your experiments didn’t just lift conversions but shaped how millions of people grow, learn, and act on their potential?
This isn’t another growth job.
It’s the chance to define a new category : The EcoSystem for Human Greatness Augmented with AI, combining behavioral science, technology, and AI.
We’re not looking for someone who only advises on what to test, we’re looking for someone who builds it.
A hands-on Head Of Growth who can ideate, copy, design the strategy and launch experiments directly.
Someone who speaks both data and persuasion fluently, and leverages AI tools daily to generate hypotheses, build assets, and accelerate iteration speed.
And you deserve it because you are…
A Conversion Architect, skilled at diagnosing funnel bottlenecks and translating data into structured experimentation roadmaps that deliver measurable business outcomes.
A Behavioral Strategist, fascinated by what drives human action, able to mix cognitive psychology, UX, and persuasion frameworks to design experiences that convert because they resonate.
A Data-driven Creator, fluent in GA4, Hotjar, AB Tasty, VWO, Amplitude, not just running tests, but connecting insights to revenue, retention, and lifetime value.
This is a full-time position, carried out remotely or from our beautiful offices in Dubaï or Lisbon.
French and English fluency is required.
About Paradox
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WHAT WE DO
At Paradox, we are convinced that greatness is trainable.
That’s why we want to empower people at scale, by leveraging cutting edge technologies like AI, and crafting user experiences with outstanding aesthetics.
We do that by merging :
- Human Intelligence (coaches, peers, and mentors)
- Structured Intelligence (protocols, mental models, rituals),
- Technological Intelligence (AI personalization, feedback loops, adaptive journeys)
To create one seamless ecosystem: Paradox OS.
OUR BELIEFS
We believe self-help is broken.
Most learning platforms are used the same way : consuming generic theories, getting quick highs, ending with no real change.
At Paradox, we believe people deserve more.
More than content. More than motivation.
They deserve a system that knows them, one that adapts, challenges, and grows with them.
We believe that every human learns differently, and that technology can do more than entertain or save time.
It can translate insight into transformation, through AI personalization, lean experimentation, and deep psychological understanding.
Because learning shouldn’t just make you feel inspired for a day, it should change how you live, think, and create.
OUR VISION
At Paradox, we want to re-invent how people grow.
We do not build another course or coaching app but the Operating System for Greatness.
Founded by David Laroche, a creator followed by over 2 million people and known for his interviews with icons like Tony Parker, Mike Horn, Richard Branson, and Gad Elmaleh, Paradox aims to build something that will live beyond any individual (including its founder), for decades to come.
Our ambition is to compete with players like Mindvalley (150M ARR), but with a sharper vision, grounded protocols for achievers, people who want more for their life, refusing mediocrity.
To do that, we bring together designers, tech, coaches, and filmmakers to create learning experiences that are cinematic, precise, and effective.
We move fast, aim high, and hold ourselves to the standards of Apple, Spotify, and MasterClass. No fluff, focused on meaningful impact.
While others hide their numbers, we want to let our results speak loudly for us.
Get obsessed with transforming our clients’ lives and let those transformations be our marketing.
And that’s where you come in.
YOUR MISSION 🚀
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Architect and pilot the Revenue Engine. You will transition Paradox from a founder-led marketing approach to a brand-led, repeatable, data-driven engine.
You don't just manage a team, you get your hands dirty to identify growth levers and pull them yourself. Your obsession: taking a funnel, dismantling it, and rebuilding it to convert 2x better. You lead from the front, testing hypotheses, launching new channels, and showing the team how it's done.
YOUR KEY RESPONSIBILITIES
1. Offer–Market Fit continuously assessed, refined, repositioned, and launched
Identify which segments an offer truly works for and which it doesn’t.
Refine, reposition, or stop offers based on evidence.
2. Architect Funnels and campaigns (Hands-On)
You don't just "request" new funnels, you map them out and oversee their implementation directly.
You set up the tracking, you check the flows, and you ensure the machine works before managing budget scaling.
3. Relentless Optimization (CRO & A/B Testing)
You design, launch, and analyze A/B tests yourself (headlines, pricing, offers…). You don't wait for a report, you dig into the data to find the winner.
You proactively hunt for friction points in the user journey. If a page isn't converting, you audit it, propose a fix, and implement the test immediately with the team.
Design, launch, and analyze experiments across funnels, pricing, messaging
Ensure tracking, data integrity, and learnings compound over time
4. Channel Exploration & Scaling
While Yann manages our core Paid Social (Meta), your job is to overview Yann’s work and identify the next winning acquisition channels to maximize Profitability and Volume (ROI/ROAS).
You are the "Client" of the Content Factory. You analyze ad performance, provide data-backed briefs to the Content Strategist and identify winning angles quickly to scale them aggressively.
5. Growth Loops
Design and optimize growth loops (product, retention, referral, content → product → content)
Diagnose growth across acquisition, activation, sales alignment, retention, and expansion
Identify where growth is constrained and why
6. "Player-Coach" Leadership
You manage the Growth team (Paid, Copy, Web, PMM) by showing them the standard of excellence. You are their sparring partner for strategy, copy angles, and technical execution.
You’re responsible to build your team by sourcing talents, to manage them, to train them and to stop with them while necessary.
7. Sales Alignment & Revenue Quality
Your metric isn't just "Leads generated", it's "Appointments held" and "Deals closed". You set up a tight feedback loop with the Sales Team Lead to adjust targeting based on lead quality.
You prioritize High-Intent leads over cheap volume. You stop campaigns that bring tire-kickers, even if the CPL is low.
Tools you’ll master:
GA4, Optibase, Wefblow, Vidalytics, Clarity, Hotjar, Amplitude, Figma, Looker Studio, VWO, Optimizely, and whatever helps you see what others miss.
You’ll own KPIs :
LTV / CAC ratio
Funnel conversion rates by stage
X experiments launched per week
Desired Outcomes
Conversion Rates 2× better than baseline
Growth experimentation runs continuously
A Predictable Growth Engine
DO YOU RECOGNIZE YOURSELF?
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Experience
You have ideally a minimum of 3 years of experience in Conversion Rate Optimization, Growth Experimentation, or Performance Marketing, ideally within SaaS, e-commerce, or digital product environments.
You have a track record of designing, implementing, and scaling A/B and multivariate tests that have generated measurable improvements in revenue, user activation, or conversion.
Competencies
Growth Diagnosis & System Thinking
Persuasion & Behavioral Insight
Analytical
Personality
Curiosity: You relentlessly dig into why users behave the way they do until you uncover the insight behind the data.
Hands-On Execution
Precision: You care about clarity in hypotheses, clean data, and unambiguous results.
Agility: You move fast, adapt instantly to new findings, and turn insights into tests within hours, not weeks.
Language
French: Native / Bilingual
English: Fluent English, you can hold a conversation on specific details with English-speaking colleagues.
Our chosen language for written communication is English.
IT MIGHT NOT BE FOR YOU
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❌ If you need clarity before chaos — wrong place.
❌ If you prefer balance over intensity — wrong season.
❌ If you build to deliver, not to elevate — wrong mission.
❌ If you want to optimize without getting your hands dirty in Webflow, copy, or design — wrong role.
WHY JOIN US ❤️
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Help us market a product that fuses neuroscience, design, and AI to reinvent how humans grow.
Work with filmmakers, psychologists, engineers, and creatives obsessed with impact.
In the heart of our headquarters stands the 100 000 Dreams Wall,
Every photo on that wall is a life rewritten:
“I ran a marathon.”
“I started my company.”
“I found peace with my father.”
You will play a crucial role in the development of an Iconic Product.
Growth & Ambition
-> 🏅Being surrounded by A-players who strive to perform
Impact & Meaning
-> Playing a crucial role in the development of a company whose content and products will be used by millions of people
-> Waking up in the morning feeling like you are making a difference is something!
We receive messages every day from clients who have successfully lost weight, quit smoking, reach a milestone in their business, built better relationships, and made positive changes in their lives.
-> ❤️ Contributing to the Paradox Foundation (our non-profit), dedicated to empower teenagers
But that's not all, we believe that driven people deserve…
Freedom & Well Being 🗽
-> 😎A company culture based on autonomy & accountability
-> 🗽Flexible working hours
-> 🌎A remote culture from day one with the freedom to work from wherever you want
-> 🏤Magnificent office in Dubai, Paris, Lisbon - it feels like home :)
-> 💻Work on Mac, for us it counts :)
-> 🏀350€ per year paid by the company to take care of yourself ( for your gym, or dance class or whatever make you feel great)
-> 📚150€ of books or education - At Paradox, we are learner lovers and we want to support you in that
-> 🔥6 1:1coachings - A Paradox Coach supporting you on anything personal or professional, we want you to live your best life
HIRING PROCESS 📃
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📃 A 6 to 8 minutes application survey.
💻 A 15-30 minutes video call with Timy, our HR, to assess the fit between the position, the company, and your own career path.
💻 A video-call focused on your career with Quentin, VP Marketing, to review your background & see how we can match your desires with our needs.
💻 A culture-fit video call to check in depth the alignment between you and our values and culture.
💼 Reference calls to get in-depth insights about how you work in different environments, make your onboarding easier, and give everybody on the team the insurance to be surrounded by A-Players.
🤗 Welcome aboard!
If you’re not joining to tweak landing pages.
If you’re here to engineer behavioral change at scale, for millions.
Welcome to Paradox.
Let’s build the Operating System for Greatness.