Intern - Product
In 2018, we began with a WhatsApp group with a simple hypothesis: people in tier-2/3 towns weren’t really using the internet meaningfully yet. We believed that if we started with local content in their own language, they’d come back every day; once there was a habit and trust, that same space could naturally grow into classifieds and, eventually, something they used for almost everything online.This spark became Lokal. Our first instinct was to put everything in one place & one app - local updates, classifieds, jobs, matrimony and more. It worked, till it stopped working. Users gave us the insight - when one use case outweighs the others, everything else seems like noise. We listened. Like how Craigslist quietly seeded a generation of focused companies & marketplaces, we began unbundling and verticalising.
Today, Lokal is a house of focused apps, many products, one mission:
to connect Tier-2/3+ India to the Knowledge, opportunities, tools and experts they’ve always deserved.
We now operate dozens of live apps across categories like:
- Edutainment & Skill Learning – practical skills and learning in regional languages (GyanTV)
- Matrimonial Matchmaking – hyperlocal, compatibility-first partner search (Lokal Matrimony)
- Agri Consulting – farmer-first advisory in local languages (AgriLokal)
- Local Jobs – blue- and grey-collar opportunities close to home (Lokal Jobs, Sahi Jobs)
- Social & Community – Place to find & post social updates (Lokal app)
- Emotional Well-being & Peer Support – safe spaces to talk and feel heard (Dostt & Eaze)
- Astrology & Guidance – instant access to trusted Astrologers via chat and voice (AstroLokal)
- Advisory Services – early bets in legal help, financial guidance, career counselling, and more
Under the hood, Lokal is a discovery and access platform: local-language internet + deep Bharat insight+ AI. When someone opens a product we’ve built, they don’t wade through clutter; they get a straight line to what they came for.
This is the story new teammates walk into:
a company that started as a whatsapp group, became a family of focused apps, and kept one belief at the centre — access changes lives.
We ship fast. We learn fast. We build for Bharat.
We are backed by leading global and domestic investors including Y Combinator, Sony, Global Brain, India Quotient, and 3one4 Capital.
Role Overview :
As a Product Intern, you will work closely with the product, engineering, and design teams to help build and improve user-centric features across our products. This role offers hands-on exposure to the end-to-end product lifecycle, from defining requirements and analysing user behavior to supporting feature launches and post-release insights. You will contribute to writing product documentation, tracking experiments, and using data to inform decisions, while developing strong product thinking and execution skills in a fast-paced startup environment.
Role & Responsibilities :
- Assist in defining product requirements, user stories, and acceptance criteria
- Work on user flows, feature specs, and PRDs for new and existing products
- Analyze user behavior, funnels, and feature performance using data
- Coordinate with engineering and design teams during execution
- Conduct competitive analysis and user research to inform product decisions
- Track experiments, A/B tests, and feature rollouts
- Support product ops tasks like QA, release notes, and post-launch analysis
Requirements
What We’re Looking For :
- Strong problem-solving and structured thinking
- Good written and verbal communication skills
- Ability to break down ambiguous problems into clear requirements
- High ownership mindset and willingness to get hands-on
Tech & Product Expectations :
- Basic understanding of product analytics (funnels, retention, conversion)
- Ability to write clear user stories and PRDs
- Understanding of APIs, events, and basic backend/frontend concepts
- Comfort working with data (SQL / Excel / Sheets) is a plus
- Exposure to A/B testing, metrics tracking, and dashboards is a bonus
Good to Have :
Prior internship or project experience in product, analytics, or startupsExperience building side projects, no-code tools, or case studiesInterest in consumer internet, local content, or Indian language products.