Design, develop, and execute a comprehensive Growth/Marketing Action Plan including marketing, partnership, and community growth strategies
Implement new marketing strategies and leading our marketing team by example. Oversee all marketing operations, responsible for developing the marketing strategy and vision for all the markets in which the business operates globally
Establishing key metrics, funnels, campaigns, performance monitoring, and reporting to support growth of the protocol
Managing growth resources with marketing partners, agencies, investors, and valued customers.
Set Marketing goals and objectives, and achieve them
Determine and manage KPIs for the growth department, including subset teams (content, digital, community, social, etc.)
Keep the growth/marketing budget in check
Track KPIs on a regular basis and present reports
Work with other teams to achieve overall growth of the company
Use data and reports to make evidence-based decisions
Analyze company’s growth and marketing strategy and suggest improvements
Stay up to date with the latest technology and best practices on GameFi market
Attend marketing conferences and educational programs, training for team members
Qualifications
At least 5 years’ experience in marketing/growth management/leadership
Being customer-centric, and data-driven
Hands-on experience with CDP, CRM, SEO, analytics tools like Google Analytics, Google Adwords, HubSpot, WebTrends, etc.
Social Media Skills like Facebook, Linkedin, Twitter, Telegram, Discord, etc.
In-depth knowledge of big data analysis
Regularly produce and present reports
Excellent organizational and time management skills
Good communication and interpersonal skills
Excellent presentation skills
MA in Marketing, Management or similar relevant field is preferred but not required
Experience in one of the fields such as Blockchain, Defi, GameFI, Metaverse, EVMs is a must
Additional Information
Compensated fairly and attractive bonus according to the key results
Mentorship and coaching by our BOD and leadership in the company.
Young, Dynamic working environment, with high exposure to global projects, leading KOLs/ influencers, and an international audience.
Empowered work environment where you're trusted to build up a long living career