Senior Marketing Manager - News
This pivotal role focuses on the development and execution of integrated marketing campaigns that connect Nine’s News and Current Affairs content with Australian audiences. By blending data-led insights with creative excellence, you will drive audience growth and commercial impact across our premier streaming and broadcast platforms.
Day to day you will:
- Design and optimise insight-led campaigns to drive growth across our News brands using owned and paid channels.
- Analyse performance metrics including VOZ ratings, social engagement, and brand health.
- Collaborate with news teams to provide proactive leadership and innovative audience ideas.
- Lead and mentor a Marketing Executive to support their professional development.
- Collaborate with creative teams to deliver high-impact, brand-consistent content.
- Manage digital marketing strategies and performance media across various ad platforms.
- Oversee internal workflows and external agencies to ensure on-brief and on-budget delivery.
Qualifications
What you'll bring:
- Prior experience in end-to-end campaign management and integrated consumer marketing.
- Proven leadership skills with experience coaching and developing team members.
- Background in managing media and creative agencies to deliver quality outcomes.
- Ability to translate data and market trends into actionable marketing insights.
- Exceptional stakeholder management skills within fast-paced, complex environments.
- A tertiary qualification in Marketing, Business, Communications, or a related field.
- A proactive, solution-oriented mindset with a genuine passion for news and media.
Additional Information
How we work
At Nine, our flexible work options vary by role and team. Depending on the position, this may include flexible hours, hybrid work, or part-time arrangements. We welcome discussing your flexibility needs during the hiring process - just ask the Talent Acquisition team.
Our employee benefits include:
- 18 weeks paid parental leave with no distinction between primary and secondary carers.
- Access to 'Employee Exclusives' program - a way of getting closer to our incredible brands, offering unique experiences, behind-the-scenes access, and awesome perks.
- Digital newspaper subscription to our mastheads.
- Annual gift voucher for Stan subscription.
More info at Nine Careers.
Our Commitment to Diversity and Inclusion:
We're committed to a safe, respectful and inclusive Nine. From day one, you'll be encouraged to bring your whole self to work and will be supported to perform at your best.
We encourage applications from Aboriginal and Torres Strait Islander people, people with disabilities, and of all ages, genders, nationalities, backgrounds and cultures as we recognise the importance and value of diverse perspectives. Should you require any adjustments to the recruitment process, please advise us when you apply.
Work rights: Please note to apply for this role you must already have the right to lawfully work and live in Australia.