TikTok Associate
$70k - $80k USD
Why We Exist and What We Do:
At Dr. Squatch (www.drsquatch.com), we’re raising the bar on men’s personal care with our line of natural, high-performance products. We’re on a high-growth, fast-moving ride, continually introducing new product categories, launching into retailers nationwide, and growing internationally. We have been recognized and certified by Great Place to Work® multiple times, and we achieved status as a certified B Corp in 2023. We are looking for passionate, talented people who want to join us in our mission to inspire and educate men to be happier and healthier!
About the Role:
Join our team at Dr. Squatch as a TikTok Associate! We’re looking for a confident, creative, and high-energy individual who thrives on camera and loves engaging a live audience. This role is heavily focused on TikTok Live and short-form TikTok content, with the goal of growing our TikTok presence and building authentic connections with the Dr. Squatch community.
As a TikTok Associate, you’ll serve as an on-camera talent and moderator for TikTok Lives, educate viewers about our products, promote sales, manage giveaways, and create entertaining and educational content around product launches and brand moments. The ideal candidate is comfortable streaming multiple times per week, can maintain energy during extended live sessions, and knows how to engage viewers in real time.
This role will report to the Sr. Social Media Manager.
This is a full-time role with company benefits based in Marina Del Rey, CA.
The anticipated base compensation range for this role will be $70,000 to$80,000. Compensation will be commensurate with the candidate's experience and local market rates.
What You'll Do:
- Host and perform in TikTok Live streams multiple times per week, serving as on-camera talent and moderator.
- Educate and sell Dr. Squatch products live on TikTok, explaining benefits, ingredients, best-sellers, and how to use them while driving excitement and interest.
- Entertain and engage viewers through humor, personality, storytelling, and interactive moments to keep audiences watching and participating.
- Speak confidently on camera for extended live sessions (1–3+ hours), maintaining strong energy, pacing, and engagement.
- Drive live performance by interacting with comments in real time, answering questions, managing giveaways, and encouraging participation.
- Create short-form and live content with a primary focus on TikTok, with occasional support for other organic social channels as needed.
- Produce and publish TikTok videos aligned with campaigns, launches, and trends.
- Analyze performance on a weekly basis and provide data-driven recommendations.
- Proactively suggest and share insights on new TikTok Live formats, features, and innovations to improve performance and viewer experience.
- Collaborate with the Social Media and Marketing teams on planning, launches, and execution.
- Assist the Sr. Social Media Manager with other duties as needed.
About You:
- Bachelor’s Degree in Marketing, Communications, Video Production, or a related field preferred.
- 2+ years of experience creating social content, with a strong emphasis on TikTok (TikTok Live experience preferred).
- Highly comfortable performing on camera, including live streaming multiple times per week, with an engaging, authentic presence.
- Comfortable with on-camera product demonstrations that may include bathroom or shower settings (preferred).
- Strong editing and production skills using tools such as TikTok native editor, CapCut, Premiere Pro, Photoshop, or similar.
- Deep understanding of TikTok culture, trends, memes, and audience behavior.
- Excellent written and verbal communication skills with a natural ability to connect with an online community.
- A creative storyteller who enjoys educating, entertaining, and building hype through content.
- Passion for community engagement and representing a brand voice consistently and authentically.
- Energetic, witty, adaptable, and willing to take creative risks in a fast-moving environment.
- A collaborative team player who stays positive and brings a good sense of humor to the job.
#LI-TC1 #LI-FULLTIME #LI-HYBRID
Who We Are:
Our core values come naturally and make us a better, more whole, and unique team. We are Bold & Innovative - we are creative, rethink how things are done, and find a way. We Play to Win - we have high standards, we encourage ownership of work, we are scrappy, we act with urgency, and we invest in the outcome of our work. We are Team Squatch - we are humble, help others outside our own wheelhouse, stay positive, have fun, and have approachable and transparent leadership.
We offer a competitive salary in a growth-focused & collaborative team environment. Benefits include medical, dental, vision, 401k with Squatch match, and PTO. We also have great perks like healthy snacks, frequent company events, and of course, free products!
For Applicants with Disabilities. Reasonable accommodation will be made so that qualified applicants with disabilities may participate in the application process. If you need any accommodations during the hiring process, please let us know when you submit your application and we'll do our very best to adjust as needed.
For Information regarding Data Privacy, please review https://privacy.drsquatch.com/.
Unsolicited Resume Policy. Dr. Squatch (“DRSQ”) employs an internal Talent Acquisition department. Exceptionally, DRSQ may choose to supplement that internal team with support from temporary staffing agencies, placement services, and/or recruiting agencies ("Agency"). Agencies are hereby specifically directed NOT to contact DRSQ employees directly in an attempt to present candidates. DRSQ’s Talent Acquisition team is responsible for all candidate presentations to our hiring managers.
To protect the interests of all parties, Dr. Squatch will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to DRSQ, including unsolicited resumes sent to a DRSQ email address or mailing address, directly to DRSQ employees, or to DRSQ’s resume database will be considered property of Dr. Squatch.
DRSQ will not pay a placement, service or other fee for any placement resulting from the receipt of an unsolicited resume. This also includes partial resumes, LinkedIn profiles, general candidate profiles, and/or candidate details or information. DRSQ will consider any candidate for whom an Agency has submitted an unsolicited resume to have been referred by the Agency free of any charges or fees.
DRSQ’s Talent Acquisition team must provide advance written approval to an Agency to submit resumes and/or profiles for a specific job-opening, and the approval must be in conjunction with a valid fully executed staffing, placement or other service agreement. DRSQ will not pay a fee to any Agency that does not have a fully executed agreement in place prior to submission, receipt and placement of candidates.