Social Media Internship
Overview:
Location: Hybrid — In-office 2 days per week in our New York Office in Flatiron District
Type: Full-Time Internship
Compensation: Paid internship or credits available
About Petite Plume:
Petite Plume is a high growth luxury sleepwear company sold primarily DTC with a presence in nearly 600 points of sale including Neiman Marcus, Maisonette, Nordstrom and more! We believe in empowering people and opening doors for new opportunities. We value our teams and want them to grow with us. If you’re looking for a place that values hard work, strong relationships, and diverse ideas – all while having fun together – Petite Plume is the place for you!
About the Internship:
We’re looking for a creative, highly motivated Social Media Intern to join our marketing team with a primary focus on TikTok content creation. This role is perfect for someone who is deeply tapped into internet culture, understands how content performs across platforms, and is excited to help grow a brand’s social presence from the inside.
You’ll support the day-to-day execution of our social strategy — from ideation and filming to posting, community management, and influencer gifting — while gaining hands-on experience in a fast-paced, creative environment.
What You Will Do:
- Concept, film, edit, and post TikTok content aligned with brand voice and current trends
- Stay ahead of TikTok trends, sounds, and formats and proactively pitch content ideas
- Schedule social posts across platforms and ensure content goes live on time
- Support community management, including responding to comments and DMs in a timely, on-brand manner
- Assist with influencer and creator gifting, including outreach, coordination, and tracking content
- Capture behind-the-scenes and lifestyle content during in-office days
- Assist with content organization, asset management, and shoot support
- Monitor high-performing content, trends, and learnings
- Collaborate closely with the social, marketing, and creative teams
What Experience You Need:
- Strong interest in social media, content creation, and digital marketing
- Deep understanding of TikTok culture and short-form storytelling
- Comfortable filming and editing on iPhone; experience with CapCut, Canva, or similar tools
- Organized, detail-oriented, and able to manage multiple tasks at once
- Strong communication skills and a collaborative, positive attitude
- Ability to work full-time and come into the office twice per week
What Will Make You Successful:
- Experience managing or growing a TikTok or Instagram account (personal or brand)
- Interest in fashion, beauty, lifestyle, or culture
- Familiarity with Instagram Reels, Stories, and basic social analytics
What you'll gain:
- Hands-on experience owning real social media execution
- Exposure to influencer marketing and community strategy
- Direct mentorship from an experienced social and marketing team
- A strong portfolio of published content and measurable performance results