Sr. Associate, Brand Manager
We’re seeking a Sr. Associate Brand Manager to support a high-volume line of business. This individual would be responsible for select digital initiatives during a high-priority build phase. This person will report to an experienced Brand Manager and will help manage the intake, development, and execution of branding and advertising projects—bringing a strong brand lens, steady judgment, and the ability to keep multiple workstreams moving.
Responsibilities Include:
Business partnership + brand leadership
- Understand business and marketing objectives for Auto (B2B & B2C) and owned channels; champion brand solutions that support business goals.
- Partner closely with marketing stakeholders to evaluate objectives and creative briefs; provide strategic and tactical brand recommendations.
- Translate business needs into clear direction for creative and cross-functional partners, ensuring alignment from kickoff through delivery.
Creative + project stewardship
- Partner with the Project Manager and Creative Lead to source internal creative resources and build clear, actionable project plans.
- Manage production and implementation of advertising and marketing tactics across channels, supporting integrated, omni-channel campaigns.
- Facilitate creative reviews, capture feedback, and ensure revisions are clear, actionable, and on-brand.
- Coordinate with internal (primary) and external (secondary) creative partners to drive cohesive creative outputs.
Governance, approvals, and issue management
- Ensure all legal/compliance/risk/control requirements are met for campaigns, and that appropriate approvals are secured.
- Demonstrate excellent judgment; surface risks early, propose solutions, and escalate issues appropriately to your direct manager.
- Maintain organized documentation, timelines, and status updates to keep partners aligned and moving forward.
Qualifications
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 3–7 years of experience in brand management, marketing, advertising, or related disciplines.
- Proven track record supporting the development and execution of brand and marketing work.
- Experience collaborating with creative, digital, and cross-functional teams in a fast-paced environment.
Skills
- Excellent project management and organizational skills; ability to manage multiple projects simultaneously and meet deadlines.
- Strong understanding of brand strategy, positioning, and architecture.
- Working knowledge of market research, consumer insights, and basic data analysis.
- Strong written and verbal communication; able to translate inputs into clear direction and next steps.
- Creative thinking and problem-solving mindset with high attention to detail and brand consistency.
Technical proficiency
- Proficiency with Microsoft Office tools.
- Familiarity with Workfront strongly preferred; experience with AEM is a plus.
- Comfort working across channels including digital, email, social, print, and web.
- Adobe Suite and/or Figma is a plus.
Personal attributes
- Collaborative, calm, and steady under pressure.
- Proactive self-starter who keeps momentum moving and hunts down answers.
- Adaptable and solutions-oriented with strong follow-through.
Additional Information
We Are Rosie provides strategic consulting and talent solutions for the marketing industry. We partner with more than 200 of the world’s biggest brands and agencies to help them solve unique marketing challenges with the best people, swiftly and at scale. Founded by former advertising executive Stephanie Nadi Olson in 2018, We Are Rosie is on a mission to redefine how marketing works, with an inclusive, human-centric approach that’s better for business and better for marketers. Our company has been recognized as an industry trailblazer and earned many accolades, including being named to the 2023 Global Top 100 Inspiring Workplaces, the Inc. 5000 2022, and Adweek’s Fastest Growing Agencies in 2021.
We Are Rosie is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, marital status, or any other status protected under federal, state, or local law.